Last week I was introduced to Spanish brand Medwinds debut spring/summer 2011 collection at Cube PR’s showroom and I instantly feel in love with its relaxed Mediterranean charm. Launched in Barcelona earlier this year the online brand offers high quality clothing and accessories for both women and men with competitive prices, and free shipping and returns.
I don’t like to compare brands, but when they are new I think it is needed to get them noticed, so I would say that Medwinds is kind of a mix between GAP and H&M with its gorgeous selection of plain basics, from t-shirts, dresses, blouses and shorts. Perfect additions to any wardrobe, from casual weekend pieces to stylish work options.
What I was most surprised about were the details, I loved the cute collars on the blouses, the pleating on tops and dresses, and most of all the soft pastel shades. Think of Medwinds as an affordable holiday collection, it has everything you need to enjoy the summer, complete with swimwear.
I think the items that gained the most attention had to be the footwear and handbag collections, and I have to admit I was one of them, but really I shouldn’t have been surprised as the brand is from the people behind footwear Camper.
They offer a great selection of flats, wedges, work shoes, evening heels and my favourite pair has to be these gorgeous peep-toe tan wooden wedges.
I always love it how bloggers are generally drawn to the same item at events like this, at Tabio it was a pair of tights, and at Medwinds it was this exquisite Marsella Tote bag, with its soft tan leather and enough room to carry everything a fashionista would need. It definitely made it to my wish-list!!
Even the men’s collection is divine, with loose-fitting t-shirts, shorts, swimwear and stylish bowling ball shoes.
As well as the clothes and shoes it was an evening of great company, it is always nice catching up with the Cube PR gang, but I also got to see the lovely Alex Loves in her beautiful Erdem dress and Lois aka Bunni Punch working the Medwinds bag that I want.