Tag Archives: Mert Alas and Marcus Piggott

AW14 Campaign: The Givenchy Rave

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Ever wondered what a Riccardo Tisci private party would looked liked? Well according to Givenchy’s autumn/winter 2014 ad campaign it includes a select guest list, gorgeous models, lots of dancing, half-naked men, music from the Martinez Brothers and most importantly a strict Givenchy AW14 dress code. It really does sounds like my sort of rave.

Starring models Julia Noblis, Mariacara Boscono, Jamie Bochert, Peter Brant Jr. and Kendall Jenner the campaign was shot by photography duo Mert Alas and Marcus Piggott. The print campaign is great – the most photogenic group of friends on a night out, but for me the AW14 campaign is really brought to life with the short film showing the models dancing – it really does show off the sheer, printed dresses and skirts off to perfection.

Come on hand’s up who wants to be invited to the next Givenchy private party?

[Pic/Video: Givenchy]

AW13 Campaign: Sonia Rykiel Gets Inspired By Mad Men

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If Don Draper was handling French fashion label Sonia Rykiel’s advertising campaign this is probably what he would have come up with – a striking, bold and very arty ad to mark new creative director Geraldo da Conceição’s first collection for the fashion house.

Featuring British model Sam Rollinson, the autumn/winter 2013 campaign was shot by Mert Alas and Marcus Piggott, and pays homage to French advertising posters from the 1950s and ’60s.

I just love the styling, that sky blue coat is amazing, and I adore the graphic cut-out shapes – the keyhole, lips and a face silhouette, which is very Picasso, and Sam Rollinson looks stunning.

Everything about this campaign is bold, fresh and makes a statement – bravo Sonia Rykiel – these ads are going to literally pop off the page!!!

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[Pics: Sonia Rykiel]

 

AW13 Campaign: Kate Moss Strips Off For Versace

VERSACE_ADV_FW13_WB04So the sun may have been out today but the magical never-ending roller coaster of fashion keeps on going and the autumn/winter 2013 campaigns are already being unveiled. Earlier today I shared the fairytale Mulberry campaign starring the stunning Cara Delevingne on my Facebook page, which I adored with the gorgeous owls, but this Versace campaign really grabbed my attention with its stripped back approach, which is literally the case for Kate Moss.

Promoting the ‘Vunk’ collection, Kate appears nude except for three strategically placed colourful quilted Vanitas leather bags, and does it with style in the campaign shot by Mert Alas and Marcus Piggott. Kate keeps on surprising me, I am not one to go crazy about her street style, I get it she has style, but I love that she keeps on booking these high-profile campaigns after 25 years in modelling, which makes me remember that she is 39, yep Mossy will be 40 in January.

Talking about the campaign, Donatella Versace said:

“Versace campaign for Autumn/Winter 2013 is stripped back to the raw power of the clothes and models. There’s no set, no distraction, just the provocation, glamour and attitude of our fashion. Mert & Marcus genius transformed Kate and Saskia into these strong Versace characters.”

Well you can’t argue with Donatella – this is one amazing campaign. I love the contrast of the nudey Kate shots and the more punky styling of Saskia de Brauw’s images – both are sexy, striking and completely Versace for me.

Do you like the stripped back images and are you a fan of Mossy’s darker locks?

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Video Loving: Brian Atwood’s Uber Sexy Campaign Featuring Candice Swanepoel

Now if there was ever a fashion film and print campaign that was destined to be banned it is this uber sexy campaign from Brian Atwood and I love it.

Inspired by the allure of sexual submission, fearless beauty, and cinemagraphic voyeurism, this is one sexy campaign featuring supermodel Candice Swanepoel wearing thigh-high boots, animal print stillettos, bondage strapped heels and not much else.

To be honest when I first saw the print campaign and film, both shot by Mert Alas and Marcus Piggott, it made me think it was advertising Agent Provocateur or some other lingerie brand as Candice is seen gyrating up and down a wall of TV screens playing porn, or as the release states “reliving the previous night’s fantasy”, and it is hard to focus on the shoes!!!

So what do you think of the fashion film? It is the first film from The Sex Is In The Heel series, I am intrigued to see how anything can follow this in the sexy stakes as it is seriously steamy!!!

[Pics/Video: Brian Atwood]