I have never noticed before until both Gucci and Hugo Boss unveiled their latest fragrance faces that blondes obviously smell better as well as having more fun!!! This week both luxury labels released their short films and both it seems went for a old school Hollywood glamour, Veronica Lake-inspired waves, a room with a view, as well as the trademark sexy walk and the alluring spray shots.
Even if you aren’t that keen on Blake Lively or Gwyneth Paltrow, I don’t think you can deny how amazing they both look in these ads, and I find it staggering that there is a 15 year age gap. Seriously is Gwynnie getting younger?
But striking looks aside in the battle for the best blonde I am going to have to give it to Blake and her Gucci ad, not only does she look stunning in a gold sequin Gucci gown, but it just feels more special and memorable – maybe it is all the gold, very Olympian of them, or maybe it is the historic setting of the Goldstein Residence – but for me this just feels more opulent.
The Hugo Boss ad I think suffers from bad timing, if it didn’t come out at the same time as Gucci’s maybe I would have thought differently about it – but for me it just feels flat. Gwyneth looks stunning in her one-shoulder Hugo Boss dress, but I felt a little weird watching her getting ready – I don’t know it just doesn’t sparkle.
But seeing both Blake and Gwyneth it made me wonder what other famous blondes have rocked a fragrance campaign – and just with a quick spell of research it seems a lot!!! All the big names from Dior to Chanel and Calvin Klein have all gone for a blonde in recent years - literally everyone from Diane Kruger to Scarlett Johannsson and even Charlize Theron and Nicole Kidman owned their scents with blonde locks.
I know I am going to get a comment that Keira Knightley is working her brunette hair in a Chanel fragrance campaign and Kristen Stewart was just unveiled by Balenciaga – but come on you know what I am getting at – a high percentage of fragrances seem to be fronted by blondes – I just found that interesting.