Tag Archive: French Connection

Jul 22 2013

Sketch to Store: French Connection’s New Campaign

french connection rankin 2 Sketch to Store: French Connections New Campaign %tag

I love it when brands go for something innovative and edgy in their advertising campaigns, in fashion that is generally reserved by major fashion houses, but high street chain French Connection has put together something really creativity and cheeky for autumn/winter 2013 with the help of iconic photography Rankin.

Entitled ‘Sketch to Store’, the concept visualises French Connection’s design process, with naked models being covered by the clothing designs sketched by illustrator Jo Bird – such a fun but powerful idea that really translate well in the brand’s first black and white shoot.

I love the way it mixes style and design, with a provocative cheekiness, and how it is moving the brand away from its FCUK days with this quirky and some what fearless approach . I also think it is a great follow up to its This is the Woman campaign.

french connection rankin 1 Sketch to Store: French Connections New Campaign %tag french connection rankin 3 Sketch to Store: French Connections New Campaign %tag

If you love the black and white photographs, you will love the campaign video, where you see the sketches being added to the models and the humour of the advert really comes out – plus the backing track by The Beaches is amazing!!!

french connection rankin 4 Sketch to Store: French Connections New Campaign %tagDo you like French Connection’s latest campaign?

[Pics: courtesy of French Connection/Rankin]

Jan 01 2012

Winter Warmers: Great Coats At January Sale Prices

I always find getting my winter coat one of the most stressful shopping experiences, that is after finding the most perfect pair of jeans – but I have tracked down some beauties in the January sales. From the classic duffle coat, which is my new favourite – I quite like the Paddington Bear look, to another classic the Pea Coat that was seen on the runways at Stella McCartney and YSL. I have also added in some bright coats to brighten up any winter morning, as well as some chic two-tone coats perfect for office.

duffle Winter Warmers: Great Coats At January Sale Prices %tag

If you are after a classic, while still being a little quirky you can’t go too wrong with a duffle coat – these are my top three duffles:

1. Lands’ End, Wool Duffle, £110 down from £180, Landsend.co.uk

2. Uniqlo, Wool Duffle, £39.90 down from £89, Uniqlo.com

3. Vicky Smith, Women’s Winter Duffle Coat, £39.99 down from £59.99, Amazon.co.uk

brights Winter Warmers: Great Coats At January Sale Prices %tag

Everyone needs to have a colourful coat in their wardrobe. How about this gorgeous blue maxi from Reiss or the cute 60s dolly coat from Oasis – there is so much choice this season.

1. Oasis, 60s Dolly Coat, £35 was £45, Oasis-Stores.com – I just adore this pastel colour, the swing silhouette and that adorable Princess collar and large buttons.

2. Reiss, Belted Raglan Sleeve Sapphire Coat, £195 was £345, Reissonline.com

3. Wallis, Pink 1923 Fur Trim Mohair Coat, £75 was £150, Wallis.co.uk – brighten up your winter days with this gorgeous coat that has been spotted on Daybreak presenter Kate Garraway.

4. Warehouse, Mustard coat, £35 was £45, Warehouse.co.uk

peacoat Winter Warmers: Great Coats At January Sale Prices %tag

For a shorter coat style the Pea Coat is a perfect solution. I have selected some varying styles from faux fur collars to a boxy shape – as well as something a little colourful. All will look perfect dressed down with jeans – my favourite has to be the Tartan print from ASOS.

1. ASOS, Tartan Pea Coat With Faux Fur Collar, £34 down from £85, ASOS.com

2. Dorothy Perkins, Red Short Pea Coat, £35 down from £45, DorothyPerkins.com

3. Dorothy Perkins, Fur Collar Boxy Pea Coat, £40 down from £59, DorothyPerkins.com

4. New Look, Collarless Pea Coat, £18 down from £44.99, NewLook.com

twotone Winter Warmers: Great Coats At January Sale Prices %tag

Two-tone and monochrome coats seem to be around every year but the two I have chosen will look amazing for the office or a smart function.

1. Debenhams, Principles by Ben de Lisi, Black Colour Block Coat, £89.10 was £99, Debenhams.com

2. French Connection, Colour Block Wonderland Coat, £97.50 was £195, FrenchConnection.com – you can’t go wrong with a military coat mixed in with a retro two-tone vibe.

Happy shopping!!!

May 23 2011

Daily Shop: French Connection Weave Bag

fcweave Daily Shop: French Connection Weave Bag %tag

Perfect accessory for summer has to be the straw bag,  I don’t know about you but it makes me think of summer walks by the beach or a picnic with a loved one. Normally I go for a tote or bucket bag, but I’ve been drawn to this cute Weave Mini Bag from French Connection, £62, I am thinking more compact is for me this summer, and this one really has a romantic/vintage appeal about it.

What I love about this Chanel-inspired weave mini has to be the double chain strap and its chain turn lock bar, it just so cute. This bag also comes in black, which would go with absolutely everything, but I do think that the traditional pavlova colour works best.

Pair this amazing bag with a summery maxi dress, your smartest little black dress for work, and even jeans and a t-shirt. I love how this weave bag will compliment any outfit.

Aug 19 2010

Shop Her Style: Lo Bosworth In A French Connection Dress

fc lo bosworth Shop Her Style: Lo Bosworth In A French Connection Dress %tag

Pic: French Connection

Who: The Hills Lo Bosworth

Where: At French Connection’s AW10 collection launch party at Soho House in Los Angeles

Wearing: A ruby silk-georgette long-sleeved embellished dress teamed with a Chanel bag and Fendi peep-toe bow heels

Verdict: I love the beaded detail on this dress but for me it has to be the colour the ruby is amazing. How cute does Lo look and her legs – wow – finishing The Hills has done wonders for her. This is a super flattering dress which I also think would totally work for the day as well with flats.

Buy Her Style: The Rebecca Beads Dress from French Connection is available in five shades: black, tanya blue, port, winter grey and ruby (as above) and surprisingly it is only £140 – great party dress.

Aug 15 2010

Shopping: French Connection Launch 1972 Vintage Range

fc 500x306 Shopping: French Connection Launch 1972 Vintage Range %tag

Pic: French Connection

French Connection have decided to take a peek into their archive and treat us with a capsule collection inspired by their best selling styles designed and sold in FC in 1972, the year the brand was founded. The 1972 Vintage range is a sleek collection where the FC in-house design team have translated the classic 70’s designs for Autumn 2010.

My favourite item of the collection has to be the Vintage Dolly Dress (3rd image); I love the boat neck, the floaty cap sleeves and the full skirt – completely on trend for AW10. It is only £60 and I think worth every penny.

The other items in the line includes the Vintage Grace Lace Shirt (middle image) with its large scallop-edged collar, gathered panel at bust and lace trim fluted cuffs for £45; and the Vintage Marzipan Cotton Dress (1st image) with its square neckline, frilled hem and thick shoulder straps for £35.

I love it when high-street stores do capsule collections – and this is one of the best I have seen.

Jul 08 2010

Shop Her Style: Emma Bunton In French Connection

emma bunton 500x231 Shop Her Style: Emma Bunton In French Connection %tag

Pic: Five 'don't stop believing'

Who: Host of new Five talent show Don’t Stop Believing Emma Bunton

Wearing: A cream Dallas Delight dress from French Connection

Verdict: I’m not sure we need another talent show but I like this dress on Emma but for me the black one makes more of a statement

Buy: You can buy this short sleeve shift dress with a crew embellished neckline in black in the sale at French Connection. It was £140 and it is now £75.

fc Shop Her Style: Emma Bunton In French Connection %tag

Pic: French Connection

May 31 2010

Yeah I’m Off To Paris

Yeah I’m finally off to Paris, to check out the sites, walk the streets, people watch in the cafes, go up the Eiffel Tower and hopefully get myself a designer present.

I must admit the thought of going to the fashion capital of the world did bring the fear that none of my clothes would fit the bill. So that could only mean one thing – before I  set off on my romantic birthday trip I needed to do some shopping.

Well first up had to be my Birthday frock – yep I am one of those peeps that has to treat myself  – so I’ve gone for the French Connection Miu Miu inspired dress. I wanted to find some shoeboots to team with it but had no luck so going to have to find something in my shoes – thinking my ribbon-tie shoes. The ruffle sleeves mean no coat or cardie will go over so I’ve gone for a trusted pasmina to keep the night chill at bay.

I am not sure why but when I think of Paris footwear it has to be one of two things – the higher the better or plimsoll tennis shoes, Don’t ask my why, maybe it is all to do with one of my favourite movies, American in Paris. I was inspired to buy some  black pumps – these Tamsin Latice ones from Topshop were perfect, and a bargain at only £15.

Normally on a city break I resign myself to a staple of jeans and t-shirts, but with it being Paris I have decided dresses have to be the way forward, this is a city with style and I am going to try and make the effort!! So like everyone else I have been on the maxi dress hunt to find the perfect one, hoping that it doesn’t make me look pregnant, not too see-through and long enough. I admit I love the tribal and flower print maxi dresses – but hey they aren’t the most flattering – so I have gone for a basic, classic even, a black vest jersey maxi from New Look.

To complete my packing I’ve gone for a lot of dresses, skirts, cute tees and a super maxi skirt which I am considering travelling in. We’re going by Eurostar and as it is my birthday we’re going first class, and I understand that travel has to be comfortable but a little style won’t hurt.

It is going to be a great couple of days, checking out the museums, eating great food, shopping, as well as visiting YSL exhibition which I am so excited about.

Adventures of Paris coming when I get back…until then have fun.

pixel Yeah Im Off To Paris %tag

Older posts «