Category Archive: AW11

Aug 22 2011

AW11 Press Day: Uniqlo The Art Of Science

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I have had these pics from the Uniqlo for a while now, to be honest I completely forgot about them as I did a post on the Save Japan t-shirts and the rest of the pictures were left untouched. But I just had to share as the concept of the press day was an art installation and a science lesson all rolled into one, an education on Uniqlo’s technology for autumn/winter.

#1 Ultra Light Down

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This collection is amazing for people like me who are generally always cold as each garment is made from 90% pure goose down and 10% feathers. I am talking padding and warmth without the bulk, yes you can wear padding without looking like Michelin man, as there are styles that are fitted for a great silhouette. The line features gilets, jackets, parkas and coats from £39.90 in a gorgeous selection of colours, of course my favourite was this pink one *looks more red in this pic though*.

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#2 Heattech

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This is the science lesson that fascinated me most, as the Heattech functional fashion is made from milk protein fibres, I know crazy right but apparently they help to lock in the heat. I love a basic layer, and this line is great for wearing on their own or layered, oh and they are super soft. There are lots of different styles and cuts in a range of colours, and prices start from just £9.90. When I saw the collection it reminded me of my ski base layers but with a lot more fashion, as you can get really nice striped ones.

#3 Denim

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I have to admit I have never thought about getting denim from Uniqlo, I don’t really have a reason why, but I am definitely going to have to give it ago for my up-coming denim challenge. This installation was my favourite as it could easily double as piece of modern art, and all it is overlapped jeans.

I loved the fact that the women’s jeans have an emphasis on ‘shape, cut and design’ for the perfect fit, and will have to put the line to these to the test. I am also intrigued by the pair which uses Heattech, this could be a great idea for added warmth during the winter months. Prices start at £39.90.

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#4 Cashmere and Merino

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Knitwear for me is one of the reasons I shop in Uniqlo, it is always such amazing quality and most of all they do such great winter staples in amazing colours. For this autumn/winter they have a colour spectrum of 25 shades, from pastels and jewel tones to bold primary colours like this pillar box red. Choose from over five different wools, cashmere, merino, lambswool, merino cashmere and new light wool, which has the most gorgeous over-sized smock styles.

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I do love it when brands take me on a journey for their press day, I loved what Uniqlo did, and I even came away with a little science knowledge!!

 

 

Aug 11 2011

AW11 Campaign: Stuart Weitzman – Minimalistic Glamour

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The white feel of the Stuart Weitzman SS11 campaign continues in the new autumn/winter adverts, with a concept of modern minimalistic glamour. The gorgeous campaign has an edgier feel with its white angular sculptures, which are ‘abstractions of icebergs’, and the models look cool posing against the pixellated background.

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I adore the mix of textures in this campaign from the minimal backgrounds to what the model is wearing and her positioning, to the elements that make up the footwear. The top image says it all for me with the edgy iceberg, sleeked back hair and then the gorgeous extreme platform ankle boots with its mixture of black ostrich and calf skin. Which contrasts nicely with the second image of black soft Nappa over-the-knee boots with statement block heel *love these*, and the ankle version below, which kind of remembers me of the 90s; and then there are the striking Boaswoon, snakeskin extreme platform pumps with its pop of burgundy colour (bottom image).

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What a gorgeous collection!!

[Pics: Stuart Weitzman]

Aug 04 2011

AW11 Campaign: Alexander McQueen Brings The Drama

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As soon as I saw these Alexander McQueen autumn/winter 2011 campaign shots I was completely blown away by the drama and beauty. Photographed by David Sims he really does capture the essence of Sarah Burton’s ‘The Ice Queen in Her Court’ collection perfectly with the help of model of Raquel Zimmerman who looks stunning as a ‘savage beauty’.

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I just love the way the harsh backgrounds of a the rocky countryside *possibly Scotland* along with a storm works perfectly against such gorgeous creations. My favourite has to be the image of the finale gown, I adore this frayed organza halterneck gown with embroidered pleats when it hit the runway, but add the explosion and rays of light from her head and volcanic-like ash and this image is truly iconic, and for me more than an advert but a piece of art.

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Which is your favourite?

Jun 17 2011

AW11 Campaign: Bally Girls Have Great Legs!

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I have to give it to Bally this is a great ad campaign, I just love the sultry sixties vibe that it has going on, oh and it helps that they have three absolutely stunning models: Brazilian model Caroline Trentini and top American model Karlie Kloss alongside Argentinian-born Nico Malleville.

The campaign was shot back in April in New York by Steven Meisel *I know does everyone use him*, and was styled by British-stylist Edward Enninful *love*, under the guidance of Bally Creative Directors’ Michael Herz and Graeme Fidler.

For some I am sure that the lighting will be an issue, but I like how it gives it a seductive European feel; and I adore how the shoes and accessories really pop, it really has a luxurious feel and will look amazing when they hit magazines from September.

What do you think? Do you like these adverts?

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Jun 09 2011

AW11 Press Day: George at ASDA – In Pictures

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May 26 2011

AW11 Press Day: Schuh Takes To The Slopes

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Schuh is always one of my favourite press days as they really bring creativity to their collections, and for autumn/winter 2011 it was no different, last season they took me to the park this time it was to the slopes. From the ski pass invite to the fake snow surrounding the boots, and even a ski lodge dispensing the now legendary pack lunch, I loved that mine had a mini toblerone in it – I know easily pleased!!

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As you would expect for the winter Schuh has a very strong selection of boots, from heeled hiking boots to buckled wedge boots, gorgeous equestrian-inspired boots, and a great selection of flat ankle boots.

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These Schuh Porto Riding Boot will be my first purchase for the new season, I love them so much, especially the two-toned ones. Also they are only £100, that is such a good price, trust me when you touch how soft the leather is you will also want them.

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New for this season the store has also added Sorel to their expansive list of brands, which means I am very happy as they are my favourite snow boots. Think rugged and super warm, I adore the red Tofino style above.

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Last season my statement shoe was the Miu Miu-inspired heel, and for AW11 it has to be this sparkly disco ankle boot, if you are after bling then this is the shoe for you.

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These Pretty Glitter Heel Court, £65, look amazing in turquoise but they also come in pink and black suede.

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Red heels are everywhere for autumn, think Wizard of Oz sparkly, these Hush Puppies Noella Glitter heels are exclusive to Schuh and they are only £60. I love the ribbon laces.

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What I love about Schuh is the variety, you can buy flats, work shoes, boots, party heels and they also have the best choice of canvas trainers. These exclusive Converse All Star Rainbow Print hi-tops are going on my wish list, super cute and only £43. I’m also crushing over the shearling Converse All Star X Hi II, which you can just see behind the rainbow ones, a little bit more at £66, but I reckon you can wear with so much more.

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Once again Schuh has totally impressed me, I can’t wait for all the new styles to hit the shops. I am also looking forward to their new store to open at Westfield Stratford in September!!!

May 22 2011

AW11 Campaign: Louis Vuitton Ladylike Dominatrix

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I love it when all the new campaigns are released and Louis Vuitton has really raised the bar for autumn/winter 2011 ads shot once again by Steven Meisel. It is a very sophisticated, polished campaign styled by Karl Templer, and features the amazing Daphne Groeneveld and Anais Pouliotin working their chauffeur hats on the backseat of a vintage convertible, complete with the latest fashion accessory two cute doggies.

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The Louis Vuitton autumn/winter 2011 runway show was a hotel-come-S&M palace and I like that comes across in this campaign. I love that it is very ladylike meets dominatrix, especially shown in the label’s luxe accessories. I love that large black bag in the shot above, complete with a whip like tassel!!!

I can’t wait for this images to hit the magazines in August, I always love to paw over the campaign shots on glossy paper.

[Pics: Louis Vuitton]
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