Jean Paul Gaultier knows how to make an iconic ad campaign and the spring/summer 2013 is no exception. Calling on pop idols – Madonna, David Bowie, Boy George and Grace Jones, this JPG campaign is more like a poster for the wall than an advert, and I absolutely love it.
Shot by Sebastian Kim, everything about the campaign works – from the in your face lights to the poses and most of all the models perfectly embody their characters, from Hannelore Knuts as David Bowie to Jeneil Williams as Grace Jones and Maria Kashleva has totally perfectly 80’s favourite Boy George, but for me this campaign is all about Latvian model Ginta Lapina as Madonna – seriously wow!!!
I am so hoping that there is more imagery from this campaign as I would love to see the icons solo as well.
What do you think of Jean Paul Gaultier’s pop icons campaign? Any musical legends you think should have been included?