Video Loving: Lauren Elaine Swim – California 70s Love


I do love it when designers I haven’t heard off grab my attention with a great promo film. Well Lauren Elaine certainly has done that with this campaign film for her Swim collection. The model-turned-designer was featured on The Rachel Zoe Project as her designs for her mainline are frequently spotted on celebrities, I must have missed that episode as her designs are amazing.

This video shot by Kevin Gosselin on location at the Caliente Tropics Resort in Palm Springs features three gorgeous models Emma Baker, Kayslee Collins and Chelsea Rae, who look stunning in Lauren Elaine latest Swim collection.

Inspired by Calfornia 70s love, this short promotional campaign has a Charlie’s Angels-meets-Barbie vibe about it, which I completely love. Not only are all the designs completely wearable, but they are also extremely glam!!! My favourite piece has to be the chainmail effect cut-out one-piece swimsuit – HOT!!

Also loving the inclusion of that classic 1958 Corvette – such a beauty!!