AW11 Press Day: If There Was A Cath Kidston Museum…

…it would most certainly look like this!!!

Last week I had the great pleasure of checking out Cath Kidston’s ‘Modern Heirlooms’ aka their autumn/winter 2011 press day. They even had an exhibition map, gift shop – more commonly known as a sample sale, as well as a café.

Located in The Vaults at The RSA, it really was the perfect location for this quirky British brand, known for its prints, vintage fabrics, and a modern re-working of traditional English country house style. For some, everything in their homes has to be Cath Kidston, and after seeing what they have to offer I can see why.

Birds feature heavily in the bag collection, with this British Birds Needlepoint Frame Bag, £65, being the stand-out piece; the collection draws on autumnal hues and uses needlepoint, velvet and leather, with floral, dots and tartan prints. A glorious collection.


I love Christmas, yes I am a child, and please can I have my table decorated like this!!!! I love the owl tea cosy, £20; the reindeer paper decoration, £5; and the Christmas bird print on absolutely everything from aprons to napkins.

The Study:

With all exhibitions there has to be an interactive element, and for The Study you had to look through peep-holes. I spied some amazing items from Gnome printed glasses, floral printed radios, note pads, bin and even the wall paper, and even knitting needles.


There were lots of goodies for the kids, from dinosaur prints for the boys to pretty ballerinas for the girls.

How cute is this floral case and breakfast set – LOVE!


I am not sure when Cath Kidston introduced clothes to their collection, I know the label more for its accessories and quirky statement gift selection, but I loved the choice for AW11. With cute knitwear featuring gnomes, floral tea dresses, heavy-duty coats made of sheepskin, check shirts, and the most amazing collection of gloves, hats and shawls. Prices range from around £25 for gloves and hats, to £65 for jumpers and cardigans, and the most expensive item I could see was the Sheepskin coat for £495.

Two finally pieces to share as I adored them. First up is this Retro Flowers Gypsy Sewing Wagon, £50, perfect for storing all your threads and buttons, or if you are me anything and everything!!! The second item is this Crystal Stanley Brooch, a cute item and only £22.

The museum experience finished with a lighting display on the floor and a gorgeous chocolate muffin in the cafe.

Perfect day out!

  • Neandra Etienne

    I was there too (nice choice on the Needlepoint bag, I had to take a picture of it too) I was really disappointed that you couldn’t actually physically go into the Sewing room. I didn’t even bother to take any pictures from the holes, as I didn’t think they would come out ok. But hats off to you your photos look good :-)
    Did you buy anything in the sale?

  • Fashionista Barbie

    So many nice things, I bought a straw bag, and lots of bits for my friend who is obsessed with Cath Kidston. Did you get anything?